Tourism (full time day studies) Rovaniemi, Autumn 2025: R81D25S
Code: R81D25S
Descriptions
The Degree Programme in Tourism focuses on giving our students skills and knowledge required in the international tourism industry. Lapland is an international tourism destination, which offers memorable nature-based high-end experiences to tourists from all over the world and unique learning opportunities and a real-life tourism laboratory to our students.
The Degree Programme in Tourism aims at providing the tourism and hospitality industry with managers who know how to balance travellers’ high expectations for memorable luxury tourism experiences while protecting nature, culture and the whole planet.
The main emphasis and specialisation area in the programme is Tourism Management and Experience Design focusing on nature-based high-end tourism experiences.
In the programme-specific studies we focus on prerequisites for creating and managing nature-based luxury experiences like sustainability, nature tourism, diversity, human resource management, design thinking, risk management and other field-related issues related to the tourism business. Contemporary marketing, including eCommerce and product development, as well as various language and cultural studies have an important role in the degree programme.
We work in close connection with the local tourism business. The Degree Programme in Tourism also has specific tourism companies in the area with which we have deeper cooperation through e.g. various projects and other study-related assignments.
Your studies are divided into specific themes which are implemented at a semester level as follows:
1st autumn semester: Multicultural Tourism and Hospitality
1st spring semester: Multidimensional Tourism Industry
2nd autumn semester: Northern Region in Glocal Context
2nd spring semester: Managing Operational Business Processes
3rd autumn semester: Responsible Experience and Tourism Management
3rd spring semester: Developing Online and Off-line Experiences
4th autumn semester: Responsible Destination Management
Internationalisation and multicultural issues have naturally a central position in your studies, mostly due to the fact that the programme itself is international and its students come from various cultural backgrounds from all over the world. In addition, you have excellent opportunities to take a study exchange period outside Finland during the second year of your studies developing your international and multicultural skills and competences even further. We offer a large selection of our partner institutions where to complete your study exchange period.
As a student you have a possibility to explore the tourism industry and working life, and to develop your own professional skills in practical training periods. The practical training allows you to apply the things you have learnt during your studies. The degree includes 30 ECTS of practical training and you can also complete the training outside Finland. Training offers valuable networks with tourism companies and other organizations.
Your tourism studies, based on the competence acquired, are divided as follows:
Core Competence 110 ECTS
Profiling Competence 70 ECTS
Free-Choice Electives 10 ECTS
Research and Development Competence 20 ECTS
Core competence studies represent those basic skills and competences you will need for your further studies and your future career. All the language studies and trainings are included in these studies. The profiling competence is acquired by completing studies which require deeper knowledge of the field-related issues and in which you will specialise. The research and development studies contain all those studies which are required for completing your final thesis.
The studies take place in Rovaniemi, on Jokiväylä Campus. Study counselling and guidance have been paid special attention to in this programme. All students will get an individual study plan (ISP) in which e.g. credit transfers, previous work experience and recognition of prior competences and skills are included. Individual learning paths are therefore recognised in the ISP. From you we expect active attitude and coworking skills in a multicultural study environment. Your studies in which theory and practice are combined are implemented in a modern learning environment with good facilities and advanced technologies.
After graduating from our programme as a Bachelor of Hospitality Management you will have many interesting career opportunities as an expert in the tourism and hospitality field, working e.g. as a Marketing/Sales Manager, Travel Supervisor, Customer Service/Event Manager, Project Manager/Coordinator or as an entrepreneur.
Select timing, structure or classification view
Show study timings by semester, study year or period
Code | Name | Credits (cr) | 2025-2026 | 2026-2027 | 2027-2028 | 2028-2029 |
Autumn
2025 |
Spring
2026 |
Autumn
2026 |
Spring
2027 |
Autumn
2027 |
Spring
2028 |
Autumn
2028 |
1. / 2025 | 2. / 2026 | 3. / 2026 | 1. / 2026 | 2. / 2027 | 3. / 2027 | 1. / 2027 | 2. / 2028 | 3. / 2028 | 1. / 2028 |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
TOUCORE1-2025 |
CORE COMPETENCE
(Choose all) |
85 - 90 | |||||||||||||||||||||
BASMOD1-2025 |
Foundations of Tourism and Hospitality Studies
(Choose all) |
15 | |||||||||||||||||||||
AMKO045 | Start Your UAS Studies | 5 | 5 | 5 | 5 | ||||||||||||||||||
R800CF78 | Tourism and Hospitality in Global Economy | 5 | 5 | 5 | 5 | ||||||||||||||||||
R800CF81 | Field Work and Career Options | 5 | 5 | 5 | 5 | ||||||||||||||||||
BASMOD4-2025 |
Fundamentals of Sustainable Business Operations in Tourism
(Choose all) |
30 | |||||||||||||||||||||
R800CF96 | Sustainable Tourism Business | 5 | 5 | 5 | 5 | ||||||||||||||||||
R300CE74 | Principles of Marketing and Sales | 5 | 5 | 5 | 5 | ||||||||||||||||||
R800CF97 | Introduction to Financial Management in Tourism | 5 | 5 | 5 | 5 | ||||||||||||||||||
R800CF95 | Legislation in Travel and Tourism | 5 | 5 | 5 | 5 | ||||||||||||||||||
R800CF102 | Introduction to Diversity Management and Leadership | 5 | 5 | 5 | 5 | ||||||||||||||||||
R800CF93 | Safety and Risks in Tourism Industry | 5 | 5 | 5 | 5 | ||||||||||||||||||
BASMOD2-2025 |
Communication Skills
(Choose ects: 15) |
10 - 15 | |||||||||||||||||||||
VVV30 | Finnish 1 | 5 | 5 | 5 | 5 | ||||||||||||||||||
VVV31 | Finnish 2 | 5 | 5 | 5 | 5 | ||||||||||||||||||
R300CE71 | Swedish at Work | 5 | 5 | 5 | 5 | ||||||||||||||||||
R801DL15OJ | 3rd Language Studies | 5 | 5 | 5 | 5 | ||||||||||||||||||
BASMOD3-2025 |
Expertise by Practising
(Choose all) |
30 | |||||||||||||||||||||
R801DL72OJ | Basic Training | 15 | 10 | 5 | 10 | 5 | 5 | 5 | 5 | ||||||||||||||
R801DL71OJ | Advanced Training | 15 | 10 | 10 | 10 | ||||||||||||||||||
TOUPROF2-2025 |
PROFILING COMPETENCE
(Choose all) |
110 | |||||||||||||||||||||
TOUFREE21-2025 |
Free-Choice Electives
(Choose ects: 15) |
15 | |||||||||||||||||||||
R801MKTGLOJ | German Language in Services | 5 | 5 | 5 | 5 | ||||||||||||||||||
VVV32 | Finnish 3 | 5 | 5 | 5 | 5 | ||||||||||||||||||
VVV33 | Finnish 4 | 5 | 5 | 5 | 5 | ||||||||||||||||||
VVV666 | YKI training | 5 | 5 | 5 | 5 | ||||||||||||||||||
PROFMOD6-2025 |
Nature as Success Factor in Luxury Tourism
(Choose (pcs) 25) |
25 | |||||||||||||||||||||
R800CF101 | Northern Environment and Nature in Tourism | 5 | 5 | 5 | 5 | ||||||||||||||||||
R800CF80 | Nature-Based Luxury Tourism Insights | 5 | 5 | 5 | 5 | ||||||||||||||||||
R800CF103 | Technology-Driven Nature-Based Tourism | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||
PROFMOD2-2025 |
Innovative Experience Design in Luxury Settings
(Choose (pcs) 25) |
25 | |||||||||||||||||||||
R800CF104 | New Luxury Service Design | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||
R800CG05 | Hospitality Experience Design Project | 5 | 5 | 5 | 5 | ||||||||||||||||||
R800CG08 | Collaborative Experience Design | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||
R800CG07 | Destination Experience Management | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||
R800CG06 | Innovation and Foresight in High-End Destination Experiences | 5 | 5 | 5 | 5 | ||||||||||||||||||
PROFMOD5-2025 |
Advanced Business Management
(Choose (pcs) 20) |
20 | |||||||||||||||||||||
R800CG03 | Human Resource Management in Tourism | 5 | 5 | 5 | 5 | ||||||||||||||||||
R300CE92 | Employment and Labour Law | 5 | 5 | 5 | 5 | ||||||||||||||||||
R800CF91 | Digital Marketing and Branding | 10 | 10 | 10 | 5 | 5 | |||||||||||||||||
R800CG001 | Sustainable Pricing and Profitability Planning | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||
PROFMOD3-2025 |
Risk and Strategy Essentials for Tourism and Hospitality
(Choose (pcs) 15) |
15 | |||||||||||||||||||||
R800CF94 | Risk Management in Tourism and Hospitality | 5 | 5 | 5 | 5 | ||||||||||||||||||
R800CG04 | Strategic Management in Tourism and Hospitality | 5 | 5 | 5 | 5 | ||||||||||||||||||
R800CG02 | Management Accounting for Tourism and Hospitality | 5 | 5 | 5 | 5 | ||||||||||||||||||
PROFMOD7-2025 |
Career Development and Personal Branding
(Choose (pcs) 10) |
10 | |||||||||||||||||||||
R800CG09 | Development Project | 5 | 5 | 5 | 2.5 | 2.5 | |||||||||||||||||
R800CF82 | Career Orientation and Self-Branding | 5 | 5 | 5 | 5 | ||||||||||||||||||
TOURD21-2025 |
RESEARCH AND DEVELOPMENT COMPETENCE
(Choose all) |
20 | |||||||||||||||||||||
R3388DL101 | Applied Research Methods and Advanced Communications Skills | 5 | 5 | 5 | 5 | ||||||||||||||||||
AMKO001 | Planning Phase of the Bachelor´s Thesis | 5 | 5 | 5 | 5 | ||||||||||||||||||
AMKO002 | Implementation Phase of the Bachelor´s Thesis | 5 | 5 | 5 | 5 | ||||||||||||||||||
AMKO003 | Finishing Phase of the Bachelor´s Thesis | 5 | 5 | 5 | 5 | ||||||||||||||||||
Total | 210 | 80 | 70 | 50 | 20 | 35 | 45 | 30 | 40 | 25 | 25 | 20 | 35 | 40 | 5 | 30 | 25 | 15 | 25 | 20 | 5 | 20 |
Due to the timing of optional and elective courses, credit accumulation per semester / academic year may vary.
Certificate structure
Tourism Competences (2023-)
Ethics
The graduating student adheres to the ethical principles and values of their field of profession, taking the principles of equality and non-discrimination into account. |
Legislation in Travel and Tourism |
Safety and Risks in Tourism Industry |
Digital Marketing and Branding |
Risk Management in Tourism and Hospitality |
Foresight and Risk Management Competence
The student: |
Legislation in Travel and Tourism |
Safety and Risks in Tourism Industry |
Destination Experience Management |
Risk Management in Tourism and Hospitality |
Strategic Management in Tourism and Hospitality |
Proactive development
The graduating student is able to develop solutions that anticipate the future of their own field, applying existing knowledge and research and development methods. |
Collaborative Experience Design |
Innovation and Foresight in High-End Destination Experiences |
Digital Marketing and Branding |
Strategic Management in Tourism and Hospitality |
Development Project |
Internationality and multiculturalism
The graduating student is able to operate in multicultural and international operating environments and networks. |
Tourism and Hospitality in Global Economy |
Field Work and Career Options |
Management Accounting for Tourism and Hospitality |
Sustainable development
The graduating student is familiar with the principles of sustainable development, promotes their implementation and acts responsibly as a professional and a member of society. |
Tourism and Hospitality in Global Economy |
Sustainable Tourism Business |
Introduction to Financial Management in Tourism |
Safety and Risks in Tourism Industry |
Innovation and Foresight in High-End Destination Experiences |
Development Project |
Diversity Competence
The student: |
Hospitality Experience Design Project |
Human Resource Management in Tourism |
Career Orientation and Self-Branding |
Learning to learn
The graduating student recognises the strengths and development areas of their competence and learning methods, and they utilise the opportunities communities and digitalisation provide in their learning. |
Tourism and Hospitality in Global Economy |
Sustainable Tourism Business |
Introduction to Financial Management in Tourism |
Nature-Based Luxury Tourism Insights |
Hospitality Experience Design Project |
Innovation and Foresight in High-End Destination Experiences |
Digital Marketing and Branding |
Strategic Management in Tourism and Hospitality |
Development Project |
Service and Experience Design Competence
The student: |
Field Work and Career Options |
Hospitality Experience Design Project |
Collaborative Experience Design |
Destination Experience Management |
Innovation and Foresight in High-End Destination Experiences |
Operating in a workplace
The graduating student has versatile working life skills and is able to operate in work communities of their field. |
Field Work and Career Options |
Hospitality Experience Design Project |
Collaborative Experience Design |
Destination Experience Management |
Human Resource Management in Tourism |
Career Orientation and Self-Branding |
Hospitality Management Competence
The student: |
Sustainable Tourism Business |
Introduction to Financial Management in Tourism |
Legislation in Travel and Tourism |
Nature-Based Luxury Tourism Insights |
Hospitality Experience Design Project |
Collaborative Experience Design |
Destination Experience Management |
Human Resource Management in Tourism |
Digital Marketing and Branding |
Risk Management in Tourism and Hospitality |
Strategic Management in Tourism and Hospitality |
Management Accounting for Tourism and Hospitality |
Development Project |
Career Orientation and Self-Branding |
Not grouped |
Start Your UAS Studies |
Principles of Marketing and Sales |
Introduction to Diversity Management and Leadership |
Finnish 1 |
Finnish 2 |
Swedish at Work |
3rd Language Studies |
Basic Training |
Advanced Training |
German Language in Services |
Finnish 3 |
Finnish 4 |
YKI training |
Northern Environment and Nature in Tourism |
Technology-Driven Nature-Based Tourism |
New Luxury Service Design |
Employment and Labour Law |
Sustainable Pricing and Profitability Planning |
Applied Research Methods and Advanced Communications Skills |
Planning Phase of the Bachelor´s Thesis |
Implementation Phase of the Bachelor´s Thesis |
Finishing Phase of the Bachelor´s Thesis |
Tourism-DPT Competences (2025-)
Ethics Competence
•Is able to take responsibility for their own actions and consequences |
No attached course units |
Hospitality Management Competence
•Is able to apply a customer-oriented, interactive and hospitable way of acting in their work. |
No attached course units |
Internationalism and Multiculturalism Competence
•Is familiar with the impacts of their cultural background on their activities and is able to develop operating methods that take multiculturalism into account in their work community. |
No attached course units |
Learning to Learn Competence
•Assesses and develops their competence and learning methods in different learning environments. |
No attached course units |
Operating in a Workplace Competence
•Is able to work constructively in a work community and promotes their own |
No attached course units |
Proactive Development Competence
•Solves problem situations creatively and reforms operating methods together with others. |
No attached course units |
Risk Management and Foresight Competence
•Understands safety and security as part of sustainable, responsible and regenerative tourism business. |
No attached course units |
Service and Experience Design Competence
•Examines various dimensions of luxury tourism, ranging from nature-based luxury tourism to emerging concepts of new luxury and high-end luxury tourism |
No attached course units |
Sustainable Development Competence
•Has command of the core theories, models and tools related to sustainability and sustainable development |
No attached course units |
Not grouped |
Start Your UAS Studies |
Tourism and Hospitality in Global Economy |
Field Work and Career Options |
Sustainable Tourism Business |
Principles of Marketing and Sales |
Introduction to Financial Management in Tourism |
Legislation in Travel and Tourism |
Introduction to Diversity Management and Leadership |
Safety and Risks in Tourism Industry |
Finnish 1 |
Finnish 2 |
Swedish at Work |
3rd Language Studies |
Basic Training |
Advanced Training |
German Language in Services |
Finnish 3 |
Finnish 4 |
YKI training |
Northern Environment and Nature in Tourism |
Nature-Based Luxury Tourism Insights |
Technology-Driven Nature-Based Tourism |
New Luxury Service Design |
Hospitality Experience Design Project |
Collaborative Experience Design |
Destination Experience Management |
Innovation and Foresight in High-End Destination Experiences |
Human Resource Management in Tourism |
Employment and Labour Law |
Digital Marketing and Branding |
Sustainable Pricing and Profitability Planning |
Risk Management in Tourism and Hospitality |
Strategic Management in Tourism and Hospitality |
Management Accounting for Tourism and Hospitality |
Development Project |
Career Orientation and Self-Branding |
Applied Research Methods and Advanced Communications Skills |
Planning Phase of the Bachelor´s Thesis |
Implementation Phase of the Bachelor´s Thesis |
Finishing Phase of the Bachelor´s Thesis |
Code | Name | Credits (cr) |
---|---|---|
TOUCORE1-2025 |
CORE COMPETENCE
(Choose all) |
85 - 90 |
BASMOD1-2025 |
Foundations of Tourism and Hospitality Studies
(Choose all) |
15 |
AMKO045 | Start Your UAS Studies | 5 |
R800CF78 | Tourism and Hospitality in Global Economy | 5 |
R800CF81 | Field Work and Career Options | 5 |
BASMOD4-2025 |
Fundamentals of Sustainable Business Operations in Tourism
(Choose all) |
30 |
R800CF96 | Sustainable Tourism Business | 5 |
R300CE74 | Principles of Marketing and Sales | 5 |
R800CF97 | Introduction to Financial Management in Tourism | 5 |
R800CF95 | Legislation in Travel and Tourism | 5 |
R800CF102 | Introduction to Diversity Management and Leadership | 5 |
R800CF93 | Safety and Risks in Tourism Industry | 5 |
BASMOD2-2025 |
Communication Skills
(Choose ects: 15) |
10 - 15 |
VVV30 | Finnish 1 | 5 |
VVV31 | Finnish 2 | 5 |
R300CE71 | Swedish at Work | 5 |
R801DL15OJ | 3rd Language Studies | 5 |
BASMOD3-2025 |
Expertise by Practising
(Choose all) |
30 |
R801DL72OJ | Basic Training | 15 |
R801DL71OJ | Advanced Training | 15 |
TOUPROF2-2025 |
PROFILING COMPETENCE
(Choose all) |
110 |
TOUFREE21-2025 |
Free-Choice Electives
(Choose ects: 15) |
15 |
R801MKTGLOJ | German Language in Services | 5 |
VVV32 | Finnish 3 | 5 |
VVV33 | Finnish 4 | 5 |
VVV666 | YKI training | 5 |
PROFMOD6-2025 |
Nature as Success Factor in Luxury Tourism
(Choose (pcs) 25) |
25 |
R800CF101 | Northern Environment and Nature in Tourism | 5 |
R800CF80 | Nature-Based Luxury Tourism Insights | 5 |
R800CF103 | Technology-Driven Nature-Based Tourism | 5 |
PROFMOD2-2025 |
Innovative Experience Design in Luxury Settings
(Choose (pcs) 25) |
25 |
R800CF104 | New Luxury Service Design | 5 |
R800CG05 | Hospitality Experience Design Project | 5 |
R800CG08 | Collaborative Experience Design | 5 |
R800CG07 | Destination Experience Management | 5 |
R800CG06 | Innovation and Foresight in High-End Destination Experiences | 5 |
PROFMOD5-2025 |
Advanced Business Management
(Choose (pcs) 20) |
20 |
R800CG03 | Human Resource Management in Tourism | 5 |
R300CE92 | Employment and Labour Law | 5 |
R800CF91 | Digital Marketing and Branding | 10 |
R800CG001 | Sustainable Pricing and Profitability Planning | 5 |
PROFMOD3-2025 |
Risk and Strategy Essentials for Tourism and Hospitality
(Choose (pcs) 15) |
15 |
R800CF94 | Risk Management in Tourism and Hospitality | 5 |
R800CG04 | Strategic Management in Tourism and Hospitality | 5 |
R800CG02 | Management Accounting for Tourism and Hospitality | 5 |
PROFMOD7-2025 |
Career Development and Personal Branding
(Choose (pcs) 10) |
10 |
R800CG09 | Development Project | 5 |
R800CF82 | Career Orientation and Self-Branding | 5 |
TOURD21-2025 |
RESEARCH AND DEVELOPMENT COMPETENCE
(Choose all) |
20 |
R3388DL101 | Applied Research Methods and Advanced Communications Skills | 5 |
AMKO001 | Planning Phase of the Bachelor´s Thesis | 5 |
AMKO002 | Implementation Phase of the Bachelor´s Thesis | 5 |
AMKO003 | Finishing Phase of the Bachelor´s Thesis | 5 |