Service Design and Branding in Aviation Business (5 op)

Arviointiasteikko

H-5

Sisällön jaksotus

Service Design and Branding -virtual study module is open from 19.5. - 31.7.2025. Deadline for assignments is 31.7. at 23:59.

Tavoitteet

With the help of service design tools we can better consider customers' viewpoint. During the service design and branding course you become concretely acquianted with the holistic service design process by redesigning a service or product which you can choose by yourself.

Suoritustavat

To redesign a prototype of a new service concept or a service moment which is desirable from customers' viewpoint.

Suoritustavat

With the help of various service design tools we can better consider customers' viewpoint and understand users' behaviours. During the service design and branding course you become concretely acquianted with the holistic service design process by redesigning a service or product which you can choose by yourself.

Sisältö

Service design and branding principals and commandments Service design tools Research methods and double diamond process Ideation phase in service design Protyping services and products

Oppimateriaalit

Mark Stickdorn, This is Service Design Doing Relevant articles

Opetusmenetelmät

Service Design and Branding -virtual study module is open from 19.5. - 31.7.2025. It is possible to complete the Service Design and Branding -implementation entirely virtually, but in May you will be offered the opportunity to attend a start-up online session: Start-up orientation session: 19.5. 2025 at 16.00 - 17.00

Harjoittelu- ja työelämäyhteistyö

Aviation industry, airlines, and relevant organizations are linked with Inclusive Service Design and Branding -virtual study module.

Tenttien ajankohdat ja uusintamahdollisuudet

N/A

Kansainvälisyys

Aviation Business and Service Design are globally concerned topics. They both have huge importance in customer experience.

Toteutuksen valinnaiset suoritustavat

By agreement You can complete this course by demonstration of prior learning. Read more at https://www.haaga-helia.fi/en/career-planning/recognition-learning.

Opiskelijan ajankäyttö ja kuormitus

The assignments will be introduced during the orientation session and included in the orientation materials.

Esitietovaatimukset

No previous courses are required.