Service Design and Branding in Aviation Business (5 cr)
Code: C-10056-AVI007AS3AE-3001
General information
- Enrollment
-
02.01.2025 - 16.05.2025
Registration for the implementation has ended.
- Timing
-
19.05.2025 - 31.07.2025
Implementation is running.
- Number of ECTS credits allocated
- 5 cr
- Local portion
- 5 cr
- Mode of delivery
- Blended learning
- Institution
- Haaga-Helia University of Applied Sciences, Porvoon toimipiste
- Teaching languages
- English
- Seats
- 0 - 20
- Course
- C-10056-AVI007AS3AE
Evaluation scale
H-5
Content scheduling
Service Design and Branding -virtual study module is open from 19.5. - 31.7.2025. Deadline for assignments is 31.7. at 23:59.
Objective
With the help of service design tools we can better consider customers' viewpoint. During the service design and branding course you become concretely acquianted with the holistic service design process by redesigning a service or product which you can choose by yourself.
Methods of completion
To redesign a prototype of a new service concept or a service moment which is desirable from customers' viewpoint.
Methods of completion
With the help of various service design tools we can better consider customers' viewpoint and understand users' behaviours. During the service design and branding course you become concretely acquianted with the holistic service design process by redesigning a service or product which you can choose by yourself.
Content
Service design and branding principals and commandments Service design tools Research methods and double diamond process Ideation phase in service design Protyping services and products
Materials
Mark Stickdorn, This is Service Design Doing Relevant articles
Teaching methods
Service Design and Branding -virtual study module is open from 19.5. - 31.7.2025. It is possible to complete the Service Design and Branding -implementation entirely virtually, but in May you will be offered the opportunity to attend a start-up online session: Start-up orientation session: 19.5. 2025 at 16.00 - 17.00
Employer connections
Aviation industry, airlines, and relevant organizations are linked with Inclusive Service Design and Branding -virtual study module.
Exam schedules
N/A
International connections
Aviation Business and Service Design are globally concerned topics. They both have huge importance in customer experience.
Completion alternatives
By agreement You can complete this course by demonstration of prior learning. Read more at https://www.haaga-helia.fi/en/career-planning/recognition-learning.
Student workload
The assignments will be introduced during the orientation session and included in the orientation materials.
Qualifications
No previous courses are required.