Growth HackingLaajuus (5 op)
Tunnus: T31L1281J
Laajuus
5 op
Opetuskieli
- englanti
Osaamistavoitteet
On successful completion of the course, student understands the principles of growth hacking and lean marketing in startup and application business. Student can utilize the key processes and tools of growth hacking.
Sisältö
Lean startup thinking
Principles of Growth Hacking
Product-Market Fit
Hacking Growth
Virality
Retention and optimization
Arviointikriteerit, tyydyttävä (1)
Student recognizes the meaning of lean startup business and marketing. Student recognizes the meaning of growth hacking and some of its key practical elements and tools.
Arviointikriteerit, hyvä (3)
Student recognizes the elements of lean startup and marketing thinking and the practical value of them. Student recognizes the key processes and tools of growth hacking and their practical applications
Arviointikriteerit, kiitettävä (5)
Student understands the meaning and contents of lean startup business and marketing and their role in practical business situation. Student understand the growth hacking process and can utilize key tools in practical business situation
Ilmoittautumisaika
01.10.2024 - 06.04.2025
Ajoitus
07.04.2025 - 12.05.2025
Laajuus
5 op
Toteutustapa
Lähiopetus
Yksikkö
Tradenomikoulutus, liiketalous T
Opetuskielet
- Englanti
Paikat
0 - 40
Tutkinto-ohjelma
- Liiketalouden koulutus, Tornio
Opettaja
- Anthony Okuogume
Vastuuhenkilö
Anthony Okuogume
Opiskelijaryhmät
-
TA31L23KTradenomikoulutus, liiketalous (monimuoto-opinnot), Tornio, kevät 2023
Tavoitteet
On successful completion of the course, student understands the principles of growth hacking and lean marketing in startup and application business. Student can utilize the key processes and tools of growth hacking.
Sisältö
Lean startup thinking
Principles of Growth Hacking
Product-Market Fit
Hacking Growth
Virality
Retention and optimization
Arviointiasteikko
H-5
Arviointikriteerit, tyydyttävä (1)
Student recognizes the meaning of lean startup business and marketing. Student recognizes the meaning of growth hacking and some of its key practical elements and tools.
Arviointikriteerit, hyvä (3)
Student recognizes the elements of lean startup and marketing thinking and the practical value of them. Student recognizes the key processes and tools of growth hacking and their practical applications
Arviointikriteerit, kiitettävä (5)
Student understands the meaning and contents of lean startup business and marketing and their role in practical business situation. Student understand the growth hacking process and can utilize key tools in practical business situation
Ilmoittautumisaika
02.10.2023 - 31.12.2023
Ajoitus
15.04.2024 - 15.05.2024
Laajuus
5 op
Virtuaaliosuus (op)
5 op
Toteutustapa
Etäopetus
Yksikkö
Tradenomikoulutus, liiketalous T
Opetuskielet
- Englanti
Paikat
1 - 50
Tutkinto-ohjelma
- Liiketalouden koulutus, Tornio
Opettaja
- Anthony Okuogume
Vastuuhenkilö
Anthony Okuogume
Opiskelijaryhmät
-
TA31L22KTradenomikoulutus, liiketalous (monimuoto-opinnot), Tornio, kevät 2022
Tavoitteet
On successful completion of the course, student understands the principles of growth hacking and lean marketing in startup and application business. Student can utilize the key processes and tools of growth hacking.
Sisältö
Lean startup thinking
Principles of Growth Hacking
Product-Market Fit
Hacking Growth
Virality
Retention and optimization
Arviointiasteikko
H-5
Arviointikriteerit, tyydyttävä (1)
Student recognizes the meaning of lean startup business and marketing. Student recognizes the meaning of growth hacking and some of its key practical elements and tools.
Arviointikriteerit, hyvä (3)
Student recognizes the elements of lean startup and marketing thinking and the practical value of them. Student recognizes the key processes and tools of growth hacking and their practical applications
Arviointikriteerit, kiitettävä (5)
Student understands the meaning and contents of lean startup business and marketing and their role in practical business situation. Student understand the growth hacking process and can utilize key tools in practical business situation
Ilmoittautumisaika
03.10.2022 - 31.12.2022
Ajoitus
10.04.2023 - 31.05.2023
Laajuus
5 op
Virtuaaliosuus (op)
5 op
Toteutustapa
Etäopetus
Yksikkö
Tradenomikoulutus, liiketalous T
Opetuskielet
- Englanti
Paikat
1 - 40
Tutkinto-ohjelma
- Liiketalouden koulutus, Tornio
Opettaja
- Anthony Okuogume
Vastuuhenkilö
Anthony Okuogume
Opiskelijaryhmät
-
TA31L21KTradenomikoulutus, liiketalous (monimuoto-opinnot), Tornio, kevät 2021
Tavoitteet
On successful completion of the course, student understands the principles of growth hacking and lean marketing in startup and application business. Student can utilize the key processes and tools of growth hacking.
Sisältö
Lean startup thinking
Principles of Growth Hacking
Product-Market Fit
Hacking Growth
Virality
Retention and optimization
Arviointiasteikko
H-5
Arviointikriteerit, tyydyttävä (1)
Student recognizes the meaning of lean startup business and marketing. Student recognizes the meaning of growth hacking and some of its key practical elements and tools.
Arviointikriteerit, hyvä (3)
Student recognizes the elements of lean startup and marketing thinking and the practical value of them. Student recognizes the key processes and tools of growth hacking and their practical applications
Arviointikriteerit, kiitettävä (5)
Student understands the meaning and contents of lean startup business and marketing and their role in practical business situation. Student understand the growth hacking process and can utilize key tools in practical business situation