Innovaatioita ja ennakointia uusi luksus kohdekokemuksissaLaajuus (5 op)

Osaamistavoitteet

Having completed this study unit
· You understand various theoretical approaches to innovation and foresight of high-end destination experiences in tourism.
· You can apply the innovation and foresight knowledge and the Design Thinking method in co-designing high-end experiences in tourism by utilising versatile design tools.
· You consider the elements like sustainability, authenticity and storytelling as well as digitalisation in the Design Thinking process.

Competences:

Sisältö

Content:
· innovation process and use of innovation tools in theory and practice
· foresight knowledge and techniques in theory and practice
· prerequisites for service excellence and high-end destination experiences
· Design Thinking method and design tools
· integrating digitalisation, sustainability, authenticity and storytelling in the Design Thinking process

Arviointikriteerit, tyydyttävä (1)

Poor (1)
The Innovation and Foresight Knowledge of High-End Destination Experiences in Tourism:
You understand only some approaches to high-end experiences in tourism.
You know only vaguely the meaning of the Design Thinking method in co-designing high-end experiences in tourism and know only a few design tools. You understand only partly the meaning of elements like sustainability, authenticity, and storytelling as well as digitalization in the Design Thinking process.
You know only superficially some features of sustainable pricing of high-end tourism experiences.

Satisfactory (2)
The Innovation and Foresight Knowledge of High-End Destination Experiences in Tourism:
You understand some theoretical approaches to high-end experiences in tourism.
You know the meaning of the Design Thinking method in co-designing high-end experiences in tourism and know some design tools.
You understand the significance of elements like sustainability, authenticity, and storytelling as well as digitalization in the Design Thinking process.
You know some special features of sustainable pricing of high-end tourism experiences.

Arviointikriteerit, hyvä (3)

Good (3)
The Innovation and Foresight Knowledge of High-End Destination Experiences in Tourism:
You understand many theoretical approaches to high-end experiences in tourism.
You are able to effectively apply the Design Thinking method in co-designing staged and choreographed high-end experiences in tourism by utilizing versatile design tools.
You understand well the significance of elements like sustainability, authenticity, and storytelling as well as digitalization in the Design Thinking process and take them into account in the design process.
You know well the special features of sustainable pricing of high-end tourism experiences.

Very good (4)
The Innovation and Foresight Knowledge of High-End Destination Experiences in Tourism:
You understand very well various theoretical approaches to high-end experiences in tourism.
You are able to effectively apply the Design Thinking method in co-designing staged and choreographed high-end experiences in tourism by utilizing versatile design tools.
You understand very well the significance of elements like sustainability, authenticity, and storytelling as well as digitalization in the Design Thinking process and are able to take them very well into account in the design process.
You know very well the special features of sustainable pricing of high-end tourism experiences.

Arviointikriteerit, kiitettävä (5)

Excellent (5)
The Innovation and Foresight Knowledge of High-End Destination Experiences in Tourism:
You understand various theoretical approaches to high-end experiences in tourism at an excellent level.
You are able to fully apply the Design Thinking method in co-designing staged and choreographed high-end experiences in tourism by utilizing versatile design tools.
You understand very well the significance of elements like sustainability, authenticity, and storytelling as well as digitalization in the Design Thinking process and are able to take them into account in the design process in a mature way.
You know particularly well the special features of sustainable pricing of high-end tourism experiences.
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