Study Guide

Objective

You learn different concepts, theories and processes of entrepreneurship, its importance for economies, and the people involved.
You learn business idea development that is explored from a theoretical viewpoint as well as from a practical viewpoint.
You learn to identify, develop, and assess future-oriented business opportunities and ideas.
You can prepare and present a business plan with profitability calculations
You understand sustainable development, social responsibility and circular economy as part of business and learns about their impact on business models.

Content

Tools and techniques related to developing a business idea.
Analyzing a business case and critically assess the quality of entrepreneurial strategies and tactics based on theoretical and practical insights.
Key theoretical approaches associated with business idea development.
Launching a start-up company
Sustainable development, social responsibility and circular economy as part of business and their impact on business models

Assessment criteria, satisfactory (1)

You understand different concepts of entrepreneurship and its importance for economies.
You can prepare a business plan.

Assessment criteria, good (3)

You can utilize business start-up theories and processes.

Assessment criteria, excellent (5)

You can utilize future-oriented business opportunities and ideas to develop a business plan. The student is familiar with business start-up theories and processes.