Opinto-opas

Osaamistavoitteet

Having completed this study unit,
· You recognize the sport performance data collection and an understanding where data is collected and its potential.
· You can use a variety of modern sport technologies in corporate sponsorship, marketing and fan engagement.
· You can understand how the modern technology enables greater Fan Engagement In Sports
· You are able to desribe the growing E-Sports market and its popularity.

Competences: Marketing Competence, Interaction and Communication skills

Sisältö

Theme 1. E-Sports market and its popularity

Theme 2. Collecting and utilizing data

Theme 3. Modern technologies as part of sport business activities