Grow and Succeed in the 50+ Market (5cr)
Code: C-02469-LL10105-3003
General information
- Enrollment
- 01.10.2025 - 31.03.2026
- Registration for the implementation has begun.
- Timing
- 02.02.2026 - 15.04.2026
- The implementation has not yet started.
- Number of ECTS credits allocated
- 5 cr
- Institution
- Karelia University of Applied Sciences, Verkossa
- Teaching languages
- finnish
- Seats
- 0 - 20
- Course
- C-02469-LL10105
Evaluation scale
Approved/Rejected
Objective
The student becomes acquainted with the 50+ market and its special features from the perspective of business and its development. The student knows and understands the business models and methods a company can better serve its 50+ customers. S/he is able to analyze, evaluate and apply business models and business development methods to 50+ business. The student is able to develop 50+ businesses, generating value for both the customer and the company.
Content
50+ market in business, its opportunities and special features. Business models and business model innovation. Development methods by which the company better serves its 50+ customers. Applying business models and business development methods into practical business examples.
Location and time
2.2.2026 - 15.4.2026 independent study
Teaching methods
50+ market in business, its opportunities and special features. Business models and business model innovation. Development methods by which the company better serves its 50+ customers. Applying business models and business development methods into practical business examples. Online exam, learning assignment, and learning diary.