Applied Research Methods and Advanced Communications Skills (5cr)

Evaluation scale

H-5

Objective

You understand the significance of research and development activity as part of today’s professional expertise.
You comprehend the objectives set for a thesis project of the Bachelor of Hospitality Management (Tourism) or the Bachelor of Business Administration (IB, Sport Business).
You are familiar with the basic research methods.
You know how to take a critical and analytical approach towards research materials and results which are supported by a proper theoretical background.

You have advanced professional and academic English communication skills. You can develop the impact, performance and effectiveness of his/her written and oral communication skills to meet the requirements of the working life.
You are able to choose the right communication style depending on different communication channels, situations or target groups.
You can use a proper academic style when writing his/her assignments according to the thesis requirements of Lapland UAS.

Content

• Basics of qualitative and quantitative research methods
• Critical retrieval, use, assessment and applications of information from various sources e.g. electronic databases
• Basics of documentation of the thesis process (thesis project plan, thesis report, opponent’s report)
• Lapland UAS referencing
• Lapland UAS thesis template
• Communication styles (incl. academic writing)
• Oral and written presentations

Location and time

You study on the Moodle platform at your own pace. The course does not include time-bound teaching.
You need to follow the given deadlines for the peer feedback assignment and the final exam to be able to continue in the thesis process.

Materials

Available on Moodle.



 

Teaching methods

The course is organised in Moodle. The course consists of 4 weekly modules, which include

* recorded theory lessons with activating questions,
* interactive exercises
* peer feedback assignment
* a final exam.
You study the lessons independently at your own pace.

The ARENE's traffic light model is used: AI is allowed and must be explained (yellow), but in the final exam and the peer feedback assignment it is forbidden and may not be used (red).

Exam schedules

The course ends with a Moodle exam that you can take at a time most suitable to you.

Student workload

5 ECTS equals about 135 hours of work.

Assessment criteria, satisfactory (1)

Poor (1) / Level 1
The student knows what is required from a thesis project of the Bachelor of Hospitality Management. The student has only some knowledge of the basic research methods and knows in theory how to apply them in his/her assignments. He/she has major challenges with a critical and analytical approach towards his/her own materials.

The professional and academic English communication skills of the student are at a low level. He/she has challenges with developing the impact, performance and effectiveness of his/her written and oral communication skills. The student has difficulties in choosing the right communication style depending on different communication channels, situations or target groups. He/she has major challenges with using a proper academic style when writing his/her assignments according to the thesis requirements of Lapland UAS.

Satisfactory (2) / Level 2
The student knows what is required from a thesis project of the Bachelor of Hospitality Management. The student has some knowledge of the basic research methods and knows how to apply them in his/her assignments. He/she has some challenges with a critical and analytical approach towards his/her own materials.

The student has some challenges in his/her professional and academic English communication skills. He/she knows at a basic level how to develop the impact, performance and effectiveness of his/her written and oral communication skills. The student is mostly able to choose the right communication style depending on different communication channels, situations or target groups. He/she has challenges with using a proper academic style when writing his/her assignments according to the thesis requirements of Lapland UAS.

Assessment criteria, good (3)

Good (3) / Level 3
The student knows what is required from a thesis project of the Bachelor of Hospitality Management. The student has good knowledge of the basic research methods and is able to apply them in his/her assignments. He/she has a critical and analytical approach towards his/her own materials.

The student has good professional and academic English communication skills. He/she knows how to develop the impact, performance and effectiveness of his/her written and oral communication skills. The student is able to choose the right communication style depending on different communication channels, situations or target groups. He/she can use a proper academic style when writing his/her assignments according to the thesis requirements of Lapland UAS.

Very good (4) / Level 4
The student knows what is required from a thesis project of the Bachelor of Hospitality Management. The student has very good knowledge of the basic research methods and is fully able to apply them in his/her assignments. He/she has a very good critical and analytical approach towards his/her own materials.

The student has fluent professional and academic English communication skills. He/she knows very well how to develop the impact, performance and effectiveness of his/her written and oral communication skills. The student is able to choose the right communication style depending on different communication channels, situations or target groups. He/she can use a proper academic style when writing his/her assignments according to the thesis requirements of Lapland UAS.

Assessment criteria, excellent (5)

Excellent (5) / Level 5
The student knows what is required from a thesis project of the Bachelor of Hospitality Management. The student has advanced knowledge of the basic research methods and is fully able to apply them in his/her assignments. He/she has an excellent critical and analytical approach towards his/her own materials.

The student has excellent professional and academic English communication skills. He/she shows expertise in developing the impact, performance and effectiveness of his/her written and oral communication skills. The student is able to choose the right communication style depending on different communication channels, situations or target groups. He/she can use a proper academic style when writing his/her assignments according to the thesis requirements of Lapland UAS.