Study Guide

Objective

Multidimensional Tourism Industry
Business Models and Processes (project)
The student gets a manifold perception of the entrepreneurship and innovations and how they are intertwined in the tourism field in different destinations around the world. He/she learns to use basic foresight tools to awaken his/her proactive and creative mind-set and develop his/her personal innovation skills. Entrepreneurial qualities and skills of the student are also analysed, reflected and promoted.

Content

Tieto puuttuu

Location and time

12.1.2022 - 4.5.2022

Materials

You will find the reading material in Moodle platform
The learning material below is handled in different ways e.g. in reading seminars as well as in the individual reaction paper.
Pedeliento, G., Bettinelli, C., Andreini, D., & Bergamaschi, M. (2018). Consumer entrepreneurship and cultural innovation: The case of GinO12. Journal of Business Research, 92, 431-442.
Hjalager, A-M. 2010. A Review of Innovation Research in Tourism. Tourism Management 31, 1–12.

Cosma, S. et. al. 2014.Innovation – a useful tool in the rural tourism in Romania. Procedia - Social and Behavioral Sciences 148, 507 – 515
Gomezelj Omerzela, D. 2015. Innovativeness in Tourism: Model Development. Procedia Economics and Finance 23, 750 – 756.
Najda-Janoszkaa, M. &Kopera, S. 2014. Exploring barriers to innovation in tourism industry – the case of southern region of Poland. Procedia - Social and Behavioral Sciences 110, 190 – 201.
Situmorang, D. B.M.– Mirzanti, I.R. 2012. Social entrepreneurship to develop ecotourism. Procedia Economics and Finance 4, 398 – 405
Wang Yin Chan et. al. 2016. Desire for experiential travel, avoidance of rituality and social esteem: An empirical study of consumer response to tourism innovation. Journal of Innovation & Knowledge 1, 24–35.

Teaching methods

• lectures
• company visits and/or entrepreneurial events
• foresight workshops (hunting weak signals and co-creating futures windows)
• reflection seminar
• reaction paper
• teamwork and independent work

Content scheduling

Basic Contents
• significance and character of tourism innovations
• basic foresight tools (weak signals and futures windows)
• innovative entrepreneurship in tourism in theory and in practice and analysis of personal qualities and skills from the viewpoint of entrepreneurship
• development of personal innovation skills
• adoption of an innovative and entrepreneurial attitude as well as proactive and creative mind-set
• various case studies from Finland and around the world related to innovative entrepreneurship in tourism

Evaluation scale

H-5

Assessment criteria, satisfactory (1)

Please note that there might be more specific assessment criteria for learning assignments which will be given at the beginning of the study unit.

Fail (0)
The student does not complete the assignments according to instructions or does not attend the learning situations at all. He/she does not pass the assignments and/or the exam as required.

Poor (1)
The student has vague knowledge of entrepreneurship and innovations and the linkage between them in tourism. He/she has manifold difficulties in using basic foresight tools. The student has very limited skills to analyse his/her personal skills from the viewpoint of entrepreneurship. The student shows no critical, analytical and reflective thinking in his/her studies. His/her oral presentation skills are poor. The student has many challenges in completing the assignments according to the instructions.

Satisfactory (2)
The student has satisfactory knowledge of entrepreneurship and innovations and the linkage between them in tourism. He/she has some difficulties in using basic foresight tools. The student is able to make a basic-level analysis on his/her personal skills from the viewpoint of entrepreneurship. The student shows vague critical, analytical and reflective thinking in his/her studies. His/her oral presentation skills are satisfactory. The student has challenges in completing the assignments according to the instructions.

Assessment criteria, good (3)

Good (3)
The student has good knowledge of entrepreneurship and innovations and the linkage between them in tourism. He/she knows well how to use basic foresight tools. The student is able to make a somewhat reflective analysis on his/her personal skills from the viewpoint of entrepreneurship. The student shows a little bit critical, analytical and reflective thinking in his/her studies. His/her oral presentation skills are good. Most of the assignments are performed according to the instructions.

Very good (4)
The student has very good knowledge of entrepreneurship and innovations and the linkage between them in tourism. He/she knows how to use basic foresight tools very well. The student is able to make a reflective analysis on his/her personal and skills from the viewpoint of entrepreneurship. The student shows critical, analytical and reflective thinking in his/her studies. His/her oral presentation skills are very good. All the assignments are performed according to the instructions.

Assessment criteria, excellent (5)

Excellent (5)

The student has profound and excellent knowledge of entrepreneurship and innovations and the linkage between them in tourism. He/she knows how to use basic foresight tools in an excellent manner. The student is able to make a deep, reflective analysis on his/her personal and skills from the viewpoint of entrepreneurship. The student shows excellently critical, analytical and reflective thinking in his/her studies. His/her oral presentation skills are brilliant. All the assignments are performed according to the instructions.

Assessment methods and criteria

Excellent (5)
The student has profound and excellent knowledge of entrepreneurship and innovations and the linkage between them in tourism. He/she knows how to use basic foresight tools in an excellent manner. The student is able to make a deep, reflective analysis on his/her personal and skills from the viewpoint of entrepreneurship. The student shows excellently critical, analytical and reflective thinking in his/her studies. His/her oral presentation skills are brilliant. All the assignments are performed according to the instructions.
Very good (4)
The student has very good knowledge of entrepreneurship and innovations and the linkage between them in tourism. He/she knows how to use basic foresight tools very well. The student is able to make a reflective analysis on his/her personal and skills from the viewpoint of entrepreneurship. The student shows critical, analytical and reflective thinking in his/her studies. His/her oral presentation skills are very good. All the assignments are performed according to the instructions.
Good (3)
The student has good knowledge of entrepreneurship and innovations and the linkage between them in tourism. He/she knows well how to use basic foresight tools. The student is able to make a somewhat reflective analysis on his/her personal skills from the viewpoint of entrepreneurship. The student shows a little bit critical, analytical and reflective thinking in his/her studies. His/her oral presentation skills are good. Most of the assignments are performed according to the instructions.
Satisfactory (2)
The student has satisfactory knowledge of entrepreneurship and innovations and the linkage between them in tourism. He/she has some difficulties in using basic foresight tools. The student is able to make a basic-level analysis on his/her personal skills from the viewpoint of entrepreneurship. The student shows vague critical, analytical and reflective thinking in his/her studies. His/her oral presentation skills are satisfactory. The student has challenges in completing the assignments according to the instructions.
Poor (1)
The student has vague knowledge of entrepreneurship and innovations and the linkage between them in tourism. He/she has manifold difficulties in using basic foresight tools. The student has very limited skills to analyse his/her personal skills from the viewpoint of entrepreneurship. The student shows no critical, analytical and reflective thinking in his/her studies. His/her oral presentation skills are poor. The student has many challenges in completing the assignments according to the instructions.
Fail (0)
The student does not complete the assignments according to instructions or does not attend the learning situations at all. He/she does not pass the assignments and/or the exam as required.
Please note that there might be more specific assessment criteria for learning assignments which will be given at the beginning of the study unit

Qualifications

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